value creation for impact startupS
WHAT WE DO
VIRENTUM BRINGS IMPACT STARTUPS TO THEIR NEXT PHASE OF SUCCESS BY HELPING THEM SHARPEN THEIR VALUE PROPOSITION AND BUILDING A UNIQUE AND LASTING COMMERCIAL STRATEGY.
Many impact startups are built around breakthrough technology with the potential to create lasting impact. Growth is naturally driven by research and technical progress, often long before a product exists. But once the technology proves itself, the game changes. Investors expect a clear story and scalable business case. Teams grow and need sharper focus. And partners and future customers start demanding clarity: what value will this create, for whom, and why now?
Virentum helps impact startups bridge that gap. We work with founders and management teams to define a strong value proposition and build the strategic foundation needed to scale, helping startups turn innovation into impact at full potential.
Our services are fully customized and adjusted to different phases in a startup lifecylcle. For early stage startups we offer short trajectories to find your commercial purpose and ongoing coaching; for later stage startups we work intensively together to drill down on business model, customers, pricing, and narrative to prepare for a next fundraise and properly design and focus the organization for growth.
what we offer
VALUE DEFINITION
Defining your value proposition and growth strategy: business model, go-to-market, product-market fit, pricing, and roadmap
FUNDRAISE SUPPORT
Turning your value proposition into a compelling investor story and supporting fundraising from both private and public sources
COACHING & ADVISORY
Keeping you and your team focused, aligned, and on track to success. Helping you navigate the rollercoaster you are in.
CCO AS A SERVICE
Hands-on support to accelerate traction and growth, fitting the stage and needs of your organization and team
caroline wilschut
Caroline is a commercial leader with 15+ years of experience in value creation and growth strategy.
She is a former consultant at Boston Consulting Group, where she worked for a decade on value creation, market entry, and portfolio strategies for large consumer companies world wide.
After this she became Chief Commercial Officer/ VP Commerce at Meatable. Meatable is a mission-driven foodtech startup bringing high-quality cultivated meat to the masses. Caroline raised of 80$M fundraise with Meatable, plus $15M in subsidies and $25M in client contracts. She was responsible for developing and managing Meatable’s commercial organization including marketing, sales, communications, IP, partnerships, product development, and Singapore operations.
Caroline is driven by a passion for impact and a strong belief that breakthrough innovation deserves breakthrough growth.
